We shoot digital video on a couple of Sony E-mount cameras, including the NEX-6, NEX-5R and the NEX-5 with the Super 35mm sensor, and also with a Nikon D610. The video is edited on Avid. It is edited in Adobe Premiere Pro CC, which you probably do a lot. You’ve got Premiere Pro, and you also have Media Encoder which you also use.
I’ve never worked with any professional production studios. What are their requirements for a professional music video?
The most important thing for a musician is to be able to make a good sound. You don’t want that to be a technical problem, you want that to feel like you’re getting a great performance out of
They want you to be able to move the shots through your mind and think about how they will look when you’re finished—what mood you want to have in the video, and who you want to present it to—and make decisions as to how to edit that shot. They know that the most important thing is to not just tell the story but to make it. That’s why a musician needs to get as much detail as possible into every single image or sound, and to think about how it will look when it’s done.
The studio would like you to make a good product that conveys that, in a manner that can be understood by a large audience, not just the people working on the video.
How is film stock used in music videos?
The film is generally used for very short, almost one-dimensional sequences that don’t need to have a lot of detail or a lot of color—a very nice clean, very crisp image. We shoot a lot of videos on the NEX-8 with a 24-bit film. It’s a really good performer with both digital and film, because it has a lot of dynamic range and does a really nice job of mixing colors. We shot with our regular 35mm camera for a lot of the music clips on this music video.
For a long, long time, we had a Canon G10, but it had a very small sensor, and you could hardly see any detail. A good movie will always have a larger sensor and a higher resolution image, because it has to show an almost full dynamic range on screen without a lot of noise. A movie will be very smooth because you want to capture as much light as possible and you want to
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