What do you think about the current state of the video editing industry?
Huge fan of the industry – as a musician and as a video producer, I use and advocate the methods of the industry as much as its possible. We all have the ability and the will to improve the medium. And that’s why I really like using YouTube as an early tool so that I can learn and grow.
Where do you see the video editing industry in five years?
It’s in great shape and hopefully we’ll see more and more of a democratization of that and more companies that can provide the services I can.
Do you feel that the tools in your studio are enough to support a professional video editing studio?
I guess that depends on if the goal is to offer a really good professional service or to just have a great video for you to watch. I’d say the latter.
I do have to admit, I’m a bit biased on this one, but a few years back, when I was just starting out with my current job and my first production company, I felt that my editor in house was not as professional as the professionals I’m dealing with now. However, it’s become my mantra to hire a top editor. Now, it’s been three years and there haven’t been any complaints.
That said, it’s really easy to get burned out. A lot of young editors start to get burnt out, or they feel that they need to spend a lot more money than they really have on a video because the standard is higher. You want to spend more money than you feel you’re worth. I feel that’s a misconception when it comes to making a video.
What do you think the biggest challenges are for the video industry?
The editing is probably the least accessible part of making a YouTube video. We try so hard to be perfect when it comes to the editing, but it’s very hard when it comes to the editing and design of the video. For that reason, I think it’s not getting enough attention. In fact, on the other side too – the video is still great! It might have been that way in the beginning too. That said, it would also be really amazing if you had a video that’s really great but with a much better editing process.
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